Why Dealspark Is a Smart Choice for Advertisers: Data, Proof, and Performance

Why Dealspark Is a Smart Choice for Advertisers: Data, Proof, and Performance

Every marketer wants the same thing — guaranteed attention that drives measurable results. But in today’s noisy digital landscape, only a fraction of ad impressions are ever seen or remembered. Social feeds scroll endlessly. Skip buttons rule. CTRs keep falling.

That’s where Dealspark comes in. By moving the ad experience to the checkout, it turns passive exposure into active engagement — and the numbers prove it.

Verified attention, not assumed impressions

Traditional video ads charge per “impression,” regardless of whether someone actually watches. On Dealspark, advertisers pay only for verified completions — full-length views tracked with anti-tab switching technology.

• Average completion rate: 95–98 %

• Average view time: 41 seconds

• Invalid/bot traffic: < 0.5 %

That means nearly every krona you spend buys real human attention, not accidental scrolls or skipped seconds.

Conversion proximity = higher ROI

Ads on Dealspark appear at the point of purchase, where consumers are seconds from paying. This creates an entirely new layer of performance.

Across early campaigns, advertisers saw:

• 3.2× higher post-view conversion rates vs. social video.

• 12 % average checkout-conversion lift for participating stores.

• 6 % average increase in order value when Dealspark was active.

When your ad meets intent instead of interrupting it, ROI follows.

Real value exchange drives engagement

Reward-based formats create trust. Shoppers choose to engage because they see immediate benefit — an instant discount or perk. That consent-driven interaction fuels higher engagement and brand recall.

• Average discount unlocked: 10 SEK per ad.

• Opt-in rate: 14–20 % of all checkouts.

• Brand recall uplift: +3× compared to skippable pre-rolls.

Dealspark isn’t interruptive; it’s participatory — and that difference shows up in the data.

Transparent pricing that scales with results

Instead of CPM guesswork, Dealspark uses a simple CPV model:

*based on blended performance across retail, beauty, and lifestyle categories.

Advertisers know exactly what they’re paying for — completed attention tied to checkout conversions.

Premium audience, brand-safe environment

Checkout placements live inside verified e-commerce stores, not random UGC feeds. That makes Dealspark one of the most brand-safe environments online.

• 0 % adjacency to user-generated or sensitive content.

• 100 % contextual relevance (cart- or category-matched).

• Full first-party data compliance (GDPR, CCPA ready).

Your campaign appears where it matters — in trusted store environments backed by verified purchase intent.

Benchmarking against the industry

To put the numbers in perspective:

Dealspark costs more per view because it delivers verified, purchase-adjacent engagement — not passive impressions. The ROI more than offsets the difference.

Scalable network and growing adoption

In its first year, Dealspark expanded fast:

• 420 + active stores across Northern Europe.

• 2.8 million completed ad views delivered.

• Advertiser renewal rate: 92 %.

Forecasts suggest Dealspark’s network will surpass 10 million monthly shoppers by 2026, giving advertisers scalable reach without losing quality.

The measurable advantage

Dealspark’s live dashboard gives advertisers real-time insight into:

• Completed views & watch time.

• Engagement by category or device.

• Conversion attribution within checkout flow.

• Cost-per-action metrics & ROI trends.

No black boxes, no hidden fees — just clarity from start to finish.

Conclusion

Dealspark turns advertising from interruption into participation — and the data proves it works. Verified attention, guaranteed completions, premium placement, and measurable conversion uplift make it one of the most efficient video formats in digital commerce today.

Your brand doesn’t need more impressions. It needs attention that converts — and that’s exactly what Dealspark delivers.